Calculator category
Marketing Calculators
Free marketing ROI calculators for ROAS, CPC, CPM, CPA, conversion rate, CTR, email metrics, and marketing efficiency to help growth teams optimise campaign performance.
Free calculator
ROAS Calculator
Measure return on ad spend from campaign revenue and media spend.
OpenFree calculator
CPC Calculator
Calculate cost per click for paid search, paid social, and display campaigns.
OpenFree calculator
CPM Calculator
Calculate cost per thousand impressions for awareness campaigns.
OpenFree calculator
Conversion Rate Calculator
Calculate the percentage of visitors or clicks that convert.
OpenFree calculator
CTR Calculator
Calculate your click-through rate from ad clicks and impressions.
OpenFree calculator
CPA Calculator
Find your cost per acquisition from advertising spend and conversions.
OpenFree calculator
CPL Calculator
Measure your cost per lead from marketing spend and lead volume.
OpenFree calculator
Cost Per Install Calculator
Calculate your cost per app install from mobile ad campaign data.
OpenFree calculator
Marketing ROI Calculator
Measure the return on investment from your marketing campaigns and activities.
OpenFree calculator
Email Open Rate Calculator
Calculate the percentage of delivered emails that recipients open.
OpenFree calculator
Email Click Rate Calculator
Measure the percentage of delivered emails that receive at least one click.
OpenFree calculator
Bounce Rate Calculator
Calculate the percentage of visitors who leave after viewing only one page.
OpenFree calculator
Engagement Rate Calculator
Calculate how often audiences interact with your content on social media.
OpenFree calculator
Marketing Efficiency Ratio Calculator
Measure total marketing revenue against total marketing spend to gauge overall efficiency.
Open